A German hotel is charging guests by the pound in a bizarre new strategy focused on long-term retention.
"Slim guests live longer and can therefore come more often," said Heckroth. "That is why we reward them.
Women live longer too, so why not charge according to sex? Maybe because the logic behind the strategy isn't so brilliant, except of course as a PR stunt.
hat tip Jotzel
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Sounds like an anti-American strategy to me!