Starbucks bartenders? Baristas at 70 coffee shop locations are now serving booze to customers.
The company is serving beer and wine at five more locations this week, bringing the total number of test stores to 70. The company has extended its booze to coffee shops in New York City, denver, Miami, Orlando, and several locations in northern California.
Starbucks is focusing its expansion efforts in areas where the alcohol menu has already proven successful. The company is adding a sixth coffee shop in Denver, a ninth location in northern California (including four in San Francisco,) a fifth location in greater Orlando and the second in Miami.
The “evening program” has been in the testing stages for years. Starbucks started the program in 2010. The company hopes to expand its alcohol menu to 2,000 of its 12,000 coffee shops in America within the next five years.
The company’s online menu offers a selection of wines, including Malbec, pinot noir, pinot gris and Prosecco. The menu also tells customers to “Ask your barista about our current selection of curated craft beers.”
Complimenting the new Starbucks alcohol menu are small plates such as truffle mac & cheese, chicken skewers, artichoke & goat cheese flatbread, meatballs with tomato basil sauce, bacon-wrapped dates, a cheese plate and truffle popcorn.