8 Super Simple Tips For Measuring Digital Marketing

Measure Digital Marketing

If you want your business to succeed in today’s fast-paced environment you need to understand how to engage in digital marketing.

While understanding the ins and outs of digital marketing is important, you also need to understand how to evaluate whether or not your campaigns are working effectively.

Do you understand how to follow a blog reader to the end of your sales funnel? Or perhaps you are lost on the importance of following Twitter and Facebook users from social engagement to loyal brand support.

60% of social media marketers say following ROI is the hardest part of their job. Only 1/3 of marketers understand that you need to look past traditional marketing KPIs.

The team at Constant Contact has put together an infographic that provides 8 tips for effective digital media measurement.

Whether you need to dig deeper into your marketing campaigns or to limit the number of engagement tools you use, these tips are easy to follow and very effective when used as a starting point for digital marketing campaigns.

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Measure Digital Marketing - Constant Contact


Written by Peter Mondrose

Peter Mondrose

Peter Mondrose is the Editor-In-Chief at BusinessPundit. He received his degree in Economics in 1998 and a second degree in Journalism in 2004. He has served as a financial adviser, market trader, and freelance journalist for the last 11 years. When he's not investigating market conditions and reporting on workplace news, he can be found traveling with his wife, dog, and laptop. He can be reached at PeterMondrose@BusinessPundit.com or (929) 265-0240.