Amazon’s Flying Drone Delivery Service Gives Us Closest Look Yet

Amazon Prime Air Drone

Amazon on Sunday showed us the best “Prime Air” drone delivery service footage yet.

The online retail giant first introduced its upcoming drone delivery service in 2013 with a teaser that many thought was a joke.

On a newly-updated Amazon Prime Air landing page, Amazon shares an updated Prime Air drone design that looks capable of carrying larger packages.

The update arrives with two videos starring former “Top Gear” star and recent Amazon Studios employee Jeremy Clarkson.

Clarkson details what it will be like to use Amazon Prime Air in real life.

Watch as the drone grabs a package and takes flight:

Amazon says the drones will aim to deliver packages weighing five pounds or less within half an hour.

The Amazon Prime Air website features a FAQ section which claims, “One day, seeing Prime Air vehicles will be as normal as seeing mail trucks on the road.”

Amazon is still working on a final design for its army of package-delivering drones. The company says it is testing at least a dozen different prototypes.

Here is the original Amazon Prime Air drone that was first revealed in 2013:

Original Design for Amazon Prime Air Drone

There is currently no date in place for the launch of the program. The FCC is still battling to develop commercial rules for delivery drones and other consumer friendly drones.

Written by Jeff Springer

Jeff Springer

Jeff Spring is the Finance & Markets Editor at He's currently spending his days backpacking across Europe. While he may be living outside of the United States, he stays connected to American financial markets and M&A's more than is probably healthy for any single person. His love of a good book and a Bloomberg terminal can't be understated. He can be reached at