http://www.businesspundit.com/baked-by-melissa-squeezes-dollars-out-of-cupcake-trend/ Entrepreneurship, Startup Companies and Business Philosophy Mon, 23 Nov 2009 02:54:25 -0600 http://wordpress.org/?v=2.8.5 hourly 1 http://www.businesspundit.com/baked-by-melissa-squeezes-dollars-out-of-cupcake-trend/comment-page-1/#comment-13011 Google Money SYstem Tue, 24 Mar 2009 16:54:00 +0000 http://www.businesspundit.com/?p=9538#comment-13011 One of the most overlooked things I think in business is correct price points. There was a great article about a video game company that decided on reducing the product price a week after they initially released. Long story short, income (Not just sales) Increased 2,000%. Over 20 times the income or projected income for the product by just dropping it by $20, businesses need to try new things rather than just what they've been doing. One of the most overlooked things I think in business is correct price points. There was a great article about a video game company that decided on reducing the product price a week after they initially released. Long story short, income (Not just sales) Increased 2,000%. Over 20 times the income or projected income for the product by just dropping it by $20, businesses need to try new things rather than just what they’ve been doing.

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