We all know the names, we see them every day in our newspapers, magazines, TV commercials and even on billboards. We buy their products at the grocery store, mall, music shop, garage, and even pay them tribute in tithings. There is at least one product in our homes either marketed or in some way related to one of these ubiquitous names, and yet it happens so transparently we hardly notice. In America especially, fast food has been a part of normal every-day life, so much so that each and every establishment melts into the background so uniformly that we only notice the absence of them. It seems this is simply how a capitalistic society works, it’s ingrained in our culture and we know nothing else.
These circumstances make it all the more potent when one of these iconic figures of our ironically institution-friendly lives suddenly plummets from respect and trust into calamity. From the horrors of environmental disaster to the paranoia of poisoned food, all the way to the darkest reaches of child molestation, it’s the very foundations of our society in which we’ve placed so much complacent trust that can hurt us the most. These pillars of the business world show just how far the Mighty can fall.
