Comments on: Does Teaching Sell? http://www.businesspundit.com/does-teaching-sell/ Entrepreneurship, Startup Companies and Business Philosophy Mon, 23 Nov 2009 02:54:25 -0600 http://wordpress.org/?v=2.8.5 hourly 1 By: Doug http://www.businesspundit.com/does-teaching-sell/comment-page-1/#comment-2803 Doug Sat, 24 Nov 2007 17:46:17 +0000 http://www.businesspundit.com.php5-6.websitetestlink.com/?p=3389#comment-2803 I understand what you're saying here Rob. I believe its the definition of "scale" that we're talking about here. If we're talking about appealing to thousands of users and then satisfying those thousand with fresh content constantly and making new "camtasia recordings" or whatever...yes...destined for disappointment/failure. But if you're targeting the proper subset/niche (in my case a highly concentrated one at the high end of an industry)and provide them with ANALYSIS and insight vs. regurgitated bits of information...you can keep them coming back. You can almost become your 1-man Forrester Research for that niche. If it's already covered well, etc...then pick another niche. You are absolutely correct when you say that hundreds of wannabes out there will begin doing "whatever.com" and become disillusioned quickly though. I'm planning my successor already...a well paid version of me that will keep this going so I'm not a slave after 12-months. I understand what you’re saying here Rob. I believe its the definition of “scale” that we’re talking about here. If we’re talking about appealing to thousands of users and then satisfying those thousand with fresh content constantly and making new “camtasia recordings” or whatever…yes…destined for disappointment/failure. But if you’re targeting the proper subset/niche (in my case a highly concentrated one at the high end of an industry)and provide them with ANALYSIS and insight vs. regurgitated bits of information…you can keep them coming back. You can almost become your 1-man Forrester Research for that niche. If it’s already covered well, etc…then pick another niche.
You are absolutely correct when you say that hundreds of wannabes out there will begin doing “whatever.com” and become disillusioned quickly though. I’m planning my successor already…a well paid version of me that will keep this going so I’m not a slave after 12-months.

]]> By: Mike http://www.businesspundit.com/does-teaching-sell/comment-page-1/#comment-2802 Mike Thu, 15 Nov 2007 15:38:47 +0000 http://www.businesspundit.com.php5-6.websitetestlink.com/?p=3389#comment-2802 Rob, Unless you've got a tremendous investment in production values, the marginal difference in updating multimedia content is pretty small. Teaching Sells' production values are so far surprisingly low. VERY simple Flash items, some podcasts that anyone with a copy of Audacity can produce in less than an hour, and some screen cams. Lots of little pieces, so changing any one of them is pretty simple. Mike Rob,

Unless you’ve got a tremendous investment in production values, the marginal difference in updating multimedia content is pretty small.

Teaching Sells’ production values are so far surprisingly low. VERY simple Flash items, some podcasts that anyone with a copy of Audacity can produce in less than an hour, and some screen cams. Lots of little pieces, so changing any one of them is pretty simple.

Mike

]]> By: Nikole Gipps http://www.businesspundit.com/does-teaching-sell/comment-page-1/#comment-2801 Nikole Gipps Thu, 15 Nov 2007 15:10:18 +0000 http://www.businesspundit.com.php5-6.websitetestlink.com/?p=3389#comment-2801 So what is the answer? If you are saying the free content model is dying, and the paid content model is suffering from not being able to scale, what do you feel is left? So what is the answer? If you are saying the free content model is dying, and the paid content model is suffering from not being able to scale, what do you feel is left?

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