After outages affected TypePad users, the CEO let's them pick how many days of free service they get for their incovenience. There's a whole school of business thought that says "but wait, what if they all select the maximum amount? We will miss $$$ worth of revenues." But I'm with Typepad, believing that they just sent a message to their customers saying we trust you and we care about your blogging experience, and that it will pay off in the long run. It never hurts to build good business karma.