Has anyone else seen the Eggo commercial for their new syrup? I like that the leader of the meeting mocks the fact that it took Eggo so long to enter this market. He points out that it isn't a huge conceptual leap from waffles to syrup. It does make me wonder though, what was the holdup and why do it now?
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Although this may not have to do much with the above paragraph. I just wanted to get my idea to someone.. Why not do syrup packets IN THE waffle box? If you’re on the go just tear them off and take it with you to put ON your waffles. Streudels have icing packets so why not? Who wants to take a bottle of syrup with them everywhere? They finally have their own syrup so why not try putting them in a packet