Business ideas are meaningless. It is the execution of the idea that means everything. That is why betting on business success is all about people or to quote a popular phrase…management, management, management.
Entrepreneurs are always afraid that someone has stole their idea…guess what someone has. but it is irrelevant. It is the execution of that idea that matters. For example, is a discount airline a new idea? Why can only Southwest make it work? It's all about execution!
In betting on a company look for a management team that has worked together before. A team that has succeeded and failed before. One that has humility and you will find a good team to bet on!
By the way, people that tell me that they have no competition..I tell them they probably have no business!