Kim Kardashian net worth: How she went from reality TV to super rich


Kim Kardashian West is an American reality television star, model and spokesperson whose net worth just keeps on rising over the years and currently stands at a whopping $85 million.

Besides her hit reality show “Keeping Up With the Kardashians”, Kim has a vast business portfolio that spans everything from video games to how-to-selife books. Throughout the years she has also dabbled in shoes, clothing, jewelry and makeup lines. She has also had guest cameos in movies, has been on the cover of thousands of magazine covers and has appeared on multiple spin-off reality shows.

Keeping Up

Keeping Up With the Kardashians has been an E! hit reality series from the gecko. It not only helped to shape Kim in a better light since her first worldwide debut in her infamous sex tape with Ray J, but it also made a name for the rest of the Kardashian and Jenner clan. Keeping Up has resulted in Kourtney, Kim, and Khloe all having successful spin-off shows on E!

During her 72 day failed marriage with NBA star Kris Humphries, Kardashian made quite a few bucks from her network. In October of 2011, E! aired “Kim’s Fairytale Wedding: A Kardashian Event” which was a two part, four hour special that combined a total amount of 10.5 million viewers, making it E!’s most watched event ever. After spending a total of $14.2 million on the nuptials, it is reported that Kardashian and Humphries earned $17.9 million, including a $2.5 million photo deal with People Magazine.

If The Shoe Fits

ShoeDazzle is a subscription e-commerce company that was co-founded by Kardashian. Each month, the company gives consumers a selection of shoes, handbags, jewelry and provides members with indicated fashion preferences. Before being acquired by rival online fashion subscription service JustFab in 2013, Kardashian walked away with secured funding in the company of $40 million.


Never Too Many Accessories

Before her debut in the shoe world, Kardashian had success in her store Dash, which is owned with sisters Kourtney and Khloe. Dash is a boutique clothing and accessory chain founded by the three sisters in 2006. The chain was originally opened in Calabasas, California but was subsequently relocated in 2012 to West Hollywood. In 2009, a second Dash was opened in Miami Beach, Florida while the third opened the following year in the SoHo district of Manhattan, New York City.

In 2011, the three sisters released Kardashian Kollection, a clothing line sold that was exclusively sold at Sears. In 2013 alone, the family fashion line earned upwards of $600 million at retail, giving the sisters an approximate cut of $30 million combined. Within the Kardashian Kollection comes Kardashian Beauty, a cosmetics line sold at large chains such as Target and CVS.

Tweet Your Heart Out

Kim currently has a whooping 45.5 million followers on Twitter and 70.4 million followers on Instagram, yet her social media presence is still the smallest component of her annual income. The entire Kardashian family is paid to tweet and post ads to their millions of followers. While sister Khloe walks away with about $13,000 per post, Kim walks away with an estimated $200,000 per sponsored social media post. You didn’t think they did this for free, did you?

Universal Basic Income For Dummies

Going Hollywood

Kim Kardashian: Hollywood is a casual role-playing game that was released on iOS and Android in June 2014. The goal of the game is to increase their reputation and fame, starting on the E-list and rising to the A-list. Players are able to gain more fans by booking acting jobs, modeling jobs, club appearances and going on dates, resulting in more fans and an increase in your celebrity ranking. Although Kim Kardashian: Hollywood is free to play, there are in-app purchases available to increase money and K-Stars.


Within the first five days of being released, the game had made $1.6 million. By mid-July, it was one of the top five games in the iOS App Store and was the only game in the top ten category to have a five-star rating. At the end of the first quarter, the game had gained 22.8 million players and had made a total of $43.4 million. As of February of 2016, the video game has brought in a total of $100 million since first launching two years prior.

How To: Selfie Version

Selfish is a “coffee table” photo book that Kim Kardashian published in 2015. The idea of a photo book came to mind after making a personal and racy photo album for her at the time on-tour husband, Kanye West. Kardashian made gold by allowing a signed special edition pre-order of the photo book available to fans that cost $60 a pop, versus the regular price of $16.


The book features Kardashian’s selfie images and even goes as far to collect images that she had previously posted on other social media accounts. Despite reports in August of 2015 claiming that Nielsen Bookscan had only logged sales of just 32,000 copies of Selfish, the book published claims that the sales were much higher. According to the publisher, the Nielsen Bookscan number is not inaccurate, but it only represents a small segment of their overall sales, which are stronger in non-bookstore specialty retailers and international sales, neither of which report to Bookscan. Since releasing in May of 2015, Selfish is now in its fourth printing, giving it a total of 125,000 domestic and international trade sales.

The End Result 

It doesn’t look like Kim’s fame and fortune is going away anytime soon. She’s just about done it all from television shows, movie cameos, fashion and beauty lines, video games and books. She has managed to monetize fame better than any other celebrity out there. In 2014, she was worth $28 million and nearly doubled it in 2015 by her earnings sky rocketing to $53 million. Not even a year later and her total earned have jumped to $85 million, it’s hard to imagine all of her business ventures not pushing her over the $100 million line in 2017.

Written by Katie Henderson

Katie Henderson

Katie Henderson is the Strategy editor at Business Pundit. She writes articles that help business owners, executives, and employees better understand how to run a business and work as effective employees.