I was reading some old letters of Warren Buffett yesterday, where he talked about the “follow the crowd” strategy of most management teams. He warned against it, and against being a constant contrarian. His advice was that “thinking is better than polling.” I would say managers poll best practices more than they think about them.

But I wonder… could it be that there are “managers out there who think that you can adapt the HR practices of Nordstrom to McDonalds without much thought” becasue their are business writers, professors, and gurus who spout just that kind of nonsense.

It’s time to hold these thought leader’s feet to the fire. You did it to that professor and sort of to that Ferrari guy. Keep it coming.

Here’s a kindred soul http://www.marketingbabylon.com/2006/05/15/marketing/the-top-12-sins-of-marketing-gurus-and-their-books/