Comments on: Mangement Professor Works In Fast Food To Learn About Management

By: Foobarista

Foobarista — Mon, 22 Jan 2007 11:12:11 +0000

The guy’s clearly not a spring chicken, so even if he had worked in fast food at some point, it was doubtless long ago. And it’s definitely an interesting thing for a management prof to study from the “inside”.

By: mehdi hassan

mehdi hassan — Sat, 20 Jan 2007 12:43:40 +0000

I agree with Ann. I do not see any wrong in this. If the guy wants to write a book on about management, he needs some fast hand experience. What’s the big deal???

By: Ann Handley

Ann Handley — Fri, 19 Jan 2007 17:16:34 +0000

It seems less irony than simply great marketing of an idea — a good “hook,” as we used to say in journalism. Catchy title, clever concept. Good book? Anyone read it?

And Daniel — true nuf, and I agree with what you say. But it seems like the book was intended for a general business management audience, not fast food managers specifically. Again, haven’t read it… but that was my take.

By: Daniel Sweet

Daniel Sweet — Fri, 19 Jan 2007 15:30:23 +0000

The real question is “Who’s Listening?”

Every manager at a fast food joint has a complete training manual that covers almost every situation that they could come in contact with.

The problem isn’t a lack of guidance. The problem is expecting a $10/hr ($12.50 if they’re desperate!) manager to act like a $150,000 executive.

It will happen periodically because someone with character is in a management position. But as soon as they find out s/he’s a hard worker, s/he’ll be promoted out of there.

Leaving us with whatever is left.

And they ain’t reading materials by Jerry N. Newman, PhD

By: Stuart

Stuart — Fri, 19 Jan 2007 02:11:36 +0000

I guess you have to ask yourself one important question.

Would I buy a burger from that man?

By: Mike

Mike — Fri, 19 Jan 2007 00:13:06 +0000

Rob,

I think it’s more a testament to the power of the “publish or perish” mentality than anything else.

Mike