I frequently look for good business news by looking at what people are tagging with business. I can find this out by frequently going to Del.icio.us/tag/business. Today, I noticed someone had tagged something for Hoodia. I have no idea what Hoodia does and I don't care. I just know that every website I run gets spammed with Hoodia crap. I thought to myself "what kind of weirdo is tagging Hoodia sites," so I clicked on arctic99's profile and was surprised to see that all he tagged was Hoodia sites. Not only that, but he tagged the same damn site over and over.
Now, I probably shouldn't even be writing this because it will just give him traffic, but I'm compelled to expose this because it really aggravates me. The great thing about the web is that it is free and open. But the same thing that makes it great allows people to manipulate it.
What can be done? Should del.icio.us delete his account and make him start over? I don't know. To be honest, it is doubtful that his campaign has been very successful. Surely the del.icio.us/popular algorithm ignores multiple tags on the same site from the same person. Is this really any different than SEO optimization? (which is something done on this site through links in the lower right part of the page)
Maybe I am misinterpreting the whole thing and the actions of arctic99 are really very innocent. But I thought I would point it out because the more we move towards "wisdom of crowds" business models, the more we will have to deal with this type of thing.