Here is a new term dedicated to all those stay-at-home moms who still want to work, and do so by starting a home based business.
Moms know everything. They know where their kids left their socks, they know what time the carpool leaves, they know how to get a cranky 4-year-old through a shopping mall. Given their mastery of multitasking, is it any wonder mothers make such good business owners?
Not if recent statistics are any clue. There are 10.1 million women-owned businesses in the United States, generating $2.3 trillion in annual revenue, according to the Center for Women's Business Research. Women are starting businesses at nearly twice the rate of men. And women with children are jumping in–each with a different business goal, a different family situation and a different strategy to balance it all.
I've often said that nothing can really prepare you for running your own business. It is so chaotic, unpredictable, and a real roller coaster. Maybe I was wrong. Maybe entrepreneurship is easy compared to motherhood.