http://www.businesspundit.com/proctor-and-gamble-shows-how-a-weak-dollar-benefits-us-multinationals/ Entrepreneurship, Startup Companies and Business Philosophy Fri, 20 Nov 2009 20:31:15 -0600 http://wordpress.org/?v=2.8.5 hourly 1 http://www.businesspundit.com/proctor-and-gamble-shows-how-a-weak-dollar-benefits-us-multinationals/comment-page-1/#comment-7816 Robert Gordman Wed, 06 Aug 2008 16:18:44 +0000 http://www.businesspundit.com/?p=4297#comment-7816 I recently watched A.G. Lafley, the CEO of Procter & Gamble being interviewed by Charlie Rose. Lafley said that management should treasure complaints from dissatisfied customers. He continued by explaining that in the case of Procter & Gamble negative feedback from customers is used to improve the products the company sells. This helps explain why P&G is doing well in this economy while other companies are faltering. Giving Core Customers exactly what they want in products or services almost guarantees that a company will build sustained, profitable growth. I recently watched A.G. Lafley, the CEO of Procter & Gamble being interviewed by Charlie Rose. Lafley said that management should treasure complaints from dissatisfied customers. He continued by explaining that in the case of Procter & Gamble negative feedback from customers is used to improve the products the company sells. This helps explain why P&G is doing well in this economy while other companies are faltering. Giving Core Customers exactly what they want in products or services almost guarantees that a company will build sustained, profitable growth.

]]> http://www.businesspundit.com/proctor-and-gamble-shows-how-a-weak-dollar-benefits-us-multinationals/comment-page-1/#comment-7782 Nilofer Merchant Tue, 05 Aug 2008 21:25:51 +0000 http://www.businesspundit.com/?p=4297#comment-7782 A couple of additional factors in P&Gs success: products people want and valued brands. Those factors also explain why GM can't duplicate what Lafley's company is able to do, even with the fact that Buick is well-liked in China. A couple of additional factors in P&Gs success: products people want and valued brands. Those factors also explain why GM can’t duplicate what Lafley’s company is able to do, even with the fact that Buick is well-liked in China.

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