http://www.businesspundit.com/the-future-of-media-and-advertising/ Entrepreneurship, Startup Companies and Business Philosophy Mon, 23 Nov 2009 02:54:25 -0600 http://wordpress.org/?v=2.8.5 hourly 1 http://www.businesspundit.com/the-future-of-media-and-advertising/comment-page-1/#comment-2857 Lord Sun, 02 Dec 2007 02:54:43 +0000 http://www.businesspundit.com.php5-6.websitetestlink.com/?p=3407#comment-2857 I agree that this is how the future is sold, but I think there is an alternative, one in which loyal customers become as oxymoron as loyal companies, as product lives outlast repeat sales and even the companies themselves, as each sale becomes a new search for a new fit and one the customer changes as much over time as the product. In the end we may ask what can we say about the customer and discover the answer to be, not much. I agree that this is how the future is sold, but I think there is an alternative, one in which loyal customers become as oxymoron as loyal companies, as product lives outlast repeat sales and even the companies themselves, as each sale becomes a new search for a new fit and one the customer changes as much over time as the product. In the end we may ask what can we say about the customer and discover the answer to be, not much.

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