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	<title>Comments on: The WikiGate Scandal: Marketing on Wikipedia Puts You Into the Shredder</title>
	<atom:link href="http://www.businesspundit.com/the-wikigate-scandal-marketing-on-wikipedia-puts-you-into-the-shredder/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.businesspundit.com/the-wikigate-scandal-marketing-on-wikipedia-puts-you-into-the-shredder/</link>
	<description>Entrepreneurship, Startup Companies and Business Philosophy</description>
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		<title>By: Wendy Hufnagl</title>
		<link>http://www.businesspundit.com/the-wikigate-scandal-marketing-on-wikipedia-puts-you-into-the-shredder/comment-page-1/#comment-7719</link>
		<dc:creator>Wendy Hufnagl</dc:creator>
		<pubDate>Fri, 01 Aug 2008 22:26:01 +0000</pubDate>
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		<description>Great write up, there is another great article on this at: 

http://www.funnelholic.com/2008/07/30/the-funnelholic-%e2%80%9chow-to%e2%80%9d-guide-to-getting-jacked-by-wikipedia/</description>
		<content:encoded><![CDATA[<p>Great write up, there is another great article on this at: </p>
<p><a href="http://www.funnelholic.com/2008/07/30/the-funnelholic-%e2%80%9chow-to%e2%80%9d-guide-to-getting-jacked-by-wikipedia/" rel="nofollow">http://www.funnelholic.com/2008/07/30/the-funnelholic-%e2%80%9chow-to%e2%80%9d-guide-to-getting-jacked-by-wikipedia/</a></p>
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		<title>By: Kent Lewis</title>
		<link>http://www.businesspundit.com/the-wikigate-scandal-marketing-on-wikipedia-puts-you-into-the-shredder/comment-page-1/#comment-7708</link>
		<dc:creator>Kent Lewis</dc:creator>
		<pubDate>Fri, 01 Aug 2008 14:34:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.businesspundit.com/the-wikigate-scandal-marketing-on-wikipedia-puts-you-into-the-shredder/#comment-7708</guid>
		<description>Great article... you summed it up: I&#039;m the PR goon that was short-sighted enough to think an insightful case study meant to help companies and marketers, wouldn&#039;t rile the Wikipedia editors. The lemonade here is that the story outed many of the subterranean editors and the high profile discussion lead to a valuable strategic partnership and six figure new client engagement for us. We certainly learned a few valuable lessons in the process:
-if you&#039;re good marketers in the Web 2.0 world, don&#039;t talk about it
-Wikipedia is a 100% factual resource managed unbiased editors who&#039;s goal is to provide the best possible content to it&#039;s user base. Or not.</description>
		<content:encoded><![CDATA[<p>Great article&#8230; you summed it up: I&#8217;m the PR goon that was short-sighted enough to think an insightful case study meant to help companies and marketers, wouldn&#8217;t rile the Wikipedia editors. The lemonade here is that the story outed many of the subterranean editors and the high profile discussion lead to a valuable strategic partnership and six figure new client engagement for us. We certainly learned a few valuable lessons in the process:<br />
-if you&#8217;re good marketers in the Web 2.0 world, don&#8217;t talk about it<br />
-Wikipedia is a 100% factual resource managed unbiased editors who&#8217;s goal is to provide the best possible content to it&#8217;s user base. Or not.</p>
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		<title>By: Robert Barr</title>
		<link>http://www.businesspundit.com/the-wikigate-scandal-marketing-on-wikipedia-puts-you-into-the-shredder/comment-page-1/#comment-7648</link>
		<dc:creator>Robert Barr</dc:creator>
		<pubDate>Wed, 30 Jul 2008 00:25:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.businesspundit.com/the-wikigate-scandal-marketing-on-wikipedia-puts-you-into-the-shredder/#comment-7648</guid>
		<description>Wikipedia, Digg, Stumble, they are all great intentions gone wrong. When will web 3.0 be here?</description>
		<content:encoded><![CDATA[<p>Wikipedia, Digg, Stumble, they are all great intentions gone wrong. When will web 3.0 be here?</p>
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