Comments on: Virgin Health Zone – What’s the Strategy?

By: Mick

Mick — Wed, 21 Jan 2009 20:46:58 +0000

I think the Virgin concept is ok but I just found a great product called the Heart Wizard. In the comfort and privacy of my home I can track my fitness level, biological age and much more and see my changes over time.

By: ps

ps — Wed, 12 Nov 2008 02:57:32 +0000

Virgin offers the Health Miles service to companies, which they can offer as part of their benefits package. My company has the program and we have quarterly “step challenges,” where we form teams and strive to get the most steps on our pedometers. I think it’s a great tool companies can use to promote wellness and team building among their employees.

By: craig

craig — Sun, 14 May 2006 06:15:34 +0000

Retention! The biggest problem in the fitness club business is keeping your members coming to the club, and not cancelling their memberships. This system (i’m sure they feel) will help retain members which would more than pay for the units.

By: Janice Doran

Janice Doran — Sun, 09 Apr 2006 18:24:10 +0000

They have a program called healhtmiles and you get points for using the healthzone and working out – just got a gift certificate to Target. My co. offered it so I suppose they want us to be healthy.

By: Mick Miller

Mick Miller — Sat, 01 Apr 2006 22:46:17 +0000

Do Virgin offer health cover in the US? Perhaps they’re looking at developing health cover where the premiums are linked to your health measurements and number of workouts?