3. Dacron Leggs
For years, advocates of equal rights have complained about men “walking all over women” in the job market, in education and in the home. In this incredibly sexist Dacron print ad, the “walking” switches from metaphor to reality. It’s a shame that the text at the bottom is so small. Squint very hard and you can just about make out the phrase: “After one look at his Mr. Leggs slacks, she was ready to have him walk all over her”. Try coming up with a more misogynistic strapline than that – it’s quite a challenge.