Monopoly City Streets Blends Board Games with Social Media

citystreets

Monopoly City Streets, a new version of online Monopoly you can play through Google maps, goes live September 9. The game, co-sponsored by boardgame company Hasbro, allows you to build and trade property with other participants in real time.

The online game will last four months. Hasbro plans to promote its new Monopoly City Edition, a 3-D version of the game, through Monopoly City Streets.

“Google Monopoly”–City Streets’ other moniker–promises to be a powerful promotional tool. If you win, according to the City Streets website, you “become the richest property magnate in existence.” That promise, coupled with the ability to outplay your friends and bulldoze or build jails on other people’s properties, has already earned the blog close to 900 followers at time of writing.

Earlier this month, Wired claimed the sneak peek version of City Streets wasn’t that much fun. As a social media experiment, however, it just might work.

By pitting players against their friends, promising the winner fame, and adding fun new features, Hasbro is rekindling interest in the game of Monopoly. The global approach is also a clever move. I bet they’ll get sales out of this. If enough sales result, I wouldn’t be surprised to see more board games integrating with social media this way.

  • YES! I have got the main property I wanted to own: the most important square in the city and I managed to buy my streets: http://edward.de.leau.net/monopoly-city-streets-i-bought-the-vrijthof-in-maastricht-andre-rieu-u-can-buy-it-20090909.html

    BUT MY VIRUSSCANNER gives suddenly a warning about the Nutcracker Virus in one of the URLS is the site already hacked? See url above for screenshot of virus message.

  • annonymous

    Monopoly City Streets is the worst online game experience ever. I have simply lost interest in this game. Whoever is trying to run this pile of garbage should bin it and get out. What a waste of time. I never expected this from a company like Google.

  • Check out My Monopoly City Streets for essencial knowledge base:
    http://www.mymonopolycitystreets.com
    wiki.mymonopolycitystreets.com

  • Orzane

    I’m already bored with the viciousness, cheating and lack of community building. Whats with this game? They say its teaching negotiation but there is no way to interact with other players except to sabotage them. Hasbro is missing a real opportunity to create a game that will teach geography, banking, fair play, community building and cooperation. Whats the matter? If the board game is loosing popularity, leave it to the money mongers. Lets talk to Google about creating a real WORLD uniting game based on google Earth and take advantage of the planets, the earth and undersea. There is so much here that we can teach our children and each other.

  • perhaps things will turn around after the reset.

  • Just getting the word out on Monopoly HQ
    compiling the very best information, tips, and strategies on Monopoly City Streets

  • Orzane

    Well the site is down till 1:00, say they are implementing ways to deal with cheaters. Yesterday top global player was calling himself Best cheater No.2 and had several identities. Loosing interest if the only way to get ahead is to sabotage others. Whats with this game? Promoting greed, sabotage and cheating. Not fun.

  • Please have a look at

    http://www.wincitystreets.com

    Wincitystreets is an unofficial community for players of the fantastic free global online game Monopoly City Streets.

    The forum and blogs allows you to keep up to date with everything to do with the game and to see what everybody else’s up to.

    The forums include sections on the rules FAQS , gameplay, strategy, tips and tricks.

    You can create your own blogs and follow other players thoughts, campaigns and disasters.

    Registering is easy and free. So please join in !

  • Hi everyone,

    We just created a tool that allows you:

    – View initial streets value.
    – Rent.
    – Country.
    – Next day income.
    – Taxes calculation.
    – # Bonuses / Hazards / Buildings
    – More coming…

    You can find it @ http://mcs.vertigoproject.net
    Follow us @ http://twitter.com/mcsstats

    Hope it helps you on having a good strategy,

    Greetings,

  • LET’S BRING BACK MONOPOLY CITY STREETS! join us TODAY on our FB group! http://www.facebook.com/pages/Google-Hasbro-please-bring-back-Monopoly-city-streets/150928704946318?ref=mf