Drea Knufken

Drea Knufken

Currently, I create and execute content- and PR strategies for clients, including thought leadership and messaging. I also ghostwrite and produce press releases, white papers, case studies and other collateral.

  • 25 Best Places to Network

    Image: Screaming Monkey/Flickr Networking is a skill. It’s not just about elevator pitches and icebreakers, however. Place matters. How else are you going to meet the right person at the right time? The best places to network let you meet people under positive auspices. You share a common cause. You’re there because you want to […]

  • 25 Ways to Run Your Business Like Warren Buffett

    Image: Paul Sapiano/Flickr Berkshire Hathaway’s annual “Woodstock of Capitalism,” its shareholder meeting, happens on April 30 this year. Warren Buffett’s baby is by far America’s most beloved conglomerate. What’s behind the fame? Buffett and his partner Charlie Munger are investing prodigies, but so are, say, Carlos Slim and Donald Trump, and you don’t see their […]

  • 25 Most Trustworthy Brands

    Image: Valerie Everett/Flickr What makes you trust someone? For one, they do what they say they’re going to do. They help you out when you need it most. They don’t do anything to make you distrust them, like charge you for borrowing their DVDs or stealing your stuff. Trusting brands works the same way. When […]

  • 50 Ways to Crowdsource Everything

    This is a blog post by Drea Knufken. Image: Wayne Large/Flickr Want something done quickly and well? Sic the swarm on it. Crowdsourcing, which involves a community of anonymous people completing a given task, has become an attractive labor model. Everyone’s seeking it out, from solopreneurs needing transcriptions to Fortune 500 companies looking for answers […]

  • 25 Major Company Screwups

    From left-handed undies to the Pontiac Aztek, some products invoke only one question: What were they thinking? The company screwups below aren’t just limited to WTF-caliber product ideas. These companies let rats infest their premises, made a customer pee in a bag, and held a fundraiser in a place best reserved for Mafia deals. Read […]

  • This Week’s Weird Jobs

    I’m shocked. People actually get paid to write comments on blogs. Then again, they also get paid to write about marijuana and get spanked. What, really, qualifies as “weird” anymore? 1. Denver: Marketing Blog Commenter Needed If you enjoy reading and learning about marketing, especially Internet related marketing, this may be the internship for you. […]

  • 25 Corporations That Pay Less Taxes Than You Do

    Image: Aldo Gonzalez/Flickr It’s tax man time. Around the country every April, private citizens and most business owners scrape together 25% or more of their income and send it off to the IRS. So how is it that giant multinationals, purportedly taxed at around 35%, manage to pay close to nothing—or, in GE’s case this […]

  • 10 Politicians Who Stole Fortunes

    You make the laws. You control the military, police force, trade policies, tax rates, and most facets of everyday life in the country you rule. Being a politician is certainly a power trip. But for many politicians, power isn’t enough. They go and stuff their pockets with every chunk of change they can get their […]

  • 100 Funny Business Quotes

    Image: Despair.com In all seriousness, business can be pretty funny. From rickety leadership to entropic working styles, the business world, like real life, is shaded with chuckles. Here are 100 funny business quotes and sayings* that hold a grain of truth in their humor. *attributed where sources were available

  • 5 Sick & Twisted Ways People Make Money

    Image: r.f.m II, Flickr All too often, money and ethics have an inverse relationship. For every thirty people making an honest buck, there seems to be someone whose regard for greenbacks far outweighs the morality aspects of making them. Here are five ways that people use and abuse to make sometimes massive amounts of dollars.