The List Of Potential Yahoo Buyers Is Already Forming

Marissa Mayer at Yahoo

Yahoo could sell its core business and a list of potential buyers is already forming after a Wall Street Journal report on Tuesday said the company’s board is considering a sale

Among the top prospect are Verizon Wireless, which recently acquired AOL for $4.4 billion in June, and IAC Interactive, the owner of 150 internet brands, including Match.com, Tinder, and HomeAdvisor.

Anonymous sources said Yahoo will “likely explore a purchase,”The Wall Street Journal said in a follow-up report on Wednesday.

News Corp., which owns The Journal, and Time Inc. would also consider acquiring pieces of Yahoo, should they become available, The Journal says.

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Business Insider believes Comcast “could make a move after recently investing in Vox and Buzzfeed, and Disney, which has explored investments in Buzzfeed and Vice.”

Analysts are already beginning to put a value on Yahoo’s core business.  Pivotal Research analyst Brian Wieser values Yahoo’s core at $1.9 billion, not including the $5.8 billion in cash on its balance sheet. SunTrust analyst Robert Peck believes Yahoo could net $6 billion to $8 billion from a sale.

Yahoo has not yet confirmed that it may find a buyer.