Tag: small business

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  • 12 Pervasive Myths About Starting a Small Business

    Few subjects are as plagued by myths and falsehoods as starting a small business. Everywhere you turn, someone is making sweeping proclamations about small businesses – the difficulty of starting one, the risks involved, the odds of failure or what you “have to do” in order to make it.

  • No One Cares Like You Do, Just ask Howard Schultz

    Hot on the heels of McDonald’s entering the premium coffee market, Starbucks is reportedly testing a $1 coffee offering. Is this the beginning of the end for Starbucks or a brilliant ploy to get cheapsters in the door and jack them up on high quality caffeine and ply them with samples of the $5 a […]

  • Do You Have What it Takes to be an Entrepreneur?

    Having a good idea doesn’t make you an entrepreneur. Neither does a business degree. Entrepreneurs come from a wide range of backgrounds, challenges and influences. Unfortunately, many businesses are started and then dissolved, not because they didn’t have a workable idea, but because the entrepreneur lacked certain skills. Often times many hardships must be experienced […]