10 Most Sexist Print Ads from the 1950s

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6. Hoover

6. Hoover

This is the second Christmas ad in this list and it follows a rather similar theme to the first: that’s women getting domestic appliances for Christmas gifts, something which most people in the 21st century would consider to be reasonable grounds for divorce. Nevertheless, the woman above seems so happy with her Hoover, although I can’t help but feel it’s all an act. Surely she’d prefer some jewelry or something (or is that sexist too?) At least her husband could have wrapped it properly rather than simply sticking a bow onto its handle. Where’s the element of surprise in that?

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6. Hoover