Business Apple’s Secret iPod Formula by Drea Knufken January 20, 2011, 4:24 am 174 Views Share3TweetShare Anyone know who created this image so I can credit them? Originally received it via Twitter. Share3TweetShareSEE ALSO:What Does Web3 Have in Store for the Future of Work? Written by Drea Knufken Currently, I create and execute content- and PR strategies for clients, including thought leadership and messaging. I also ghostwrite and produce press releases, white papers, case studies and other collateral.