Category: Business

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  • How Niche Search Engines Can Help Your Business

    In recent years, several promising applications have begun to redefine Web search. One hot niche, if you will, is niche search. Although niche search engines like Technorati have been around for some time, a deluge of new search sites continue to refine the field. From purses to podcasts, developers have built an engine to cover […]

  • Linchpin: Are You Indispensable? A Book Review

    Seth Godin is a linchpin. He creates useful and enlightening written content. He covers business, marketing, personal growth, and career success with a single brush stroke. He’s a marketing guru, a public persona, a sage. He also defies simple explanation. That very characteristic–using a combination of attributes to become indispensable at what you do–is a […]

  • Obama’s Tax Breaks and Outsourcing

    Image source This is a guest post by Jacob Cherian of SourcingLine. In a recent statement, President Barack Obama implied that he would cut tax breaks to companies offshoring jobs overseas. It appears the move is to arrest the outflow of jobs from the U.S. But analysts are not sure if this new regulation will […]

  • The 25 Worst Infomercials Ever

    Infomercials captivate. That’s their job. If they hold your attention long enough, you might find yourself picking up the phone and ordering that tomato peeler, talking dog collar, or remote-controlled bathroom caddy. Yet some infomercials leave you scratching your head in amazement. Are they really trying to sell this stuff? We collected 25 of the […]

  • Doritos “Boy Slaps Man” Commercial Shows Wit is the Best Way to Go Viral

    Advertisers have spent hours of manpower trying to create the best viral videos. Some involve user participation; others cloak the fact that a corporate marketer came up with them. Although these methods create buzz, they don’t do anything a brilliantly-executed TV-style commercial couldn’t. Doritos’ new commercial proves that point. In it, a boy slaps his […]

  • 12 Countries With The Highest & Lowest Tax Rates

    As one of the largest economic and political issues of any country, the subject of how high taxes are (and upon which segment of society they predominantly fall) can be counted on to engender heated debates among politicians, academics, and ordinary citizens.

  • 5 Business Lessons from “Up in the Air”

    Jason Reitman’s Golden Globe-winning Up in the Air, a recent film starring George Clooney, is a lesson in what happens when you become your job. If you’re like Ryan Bingham (Clooney’s character), you end up a business vagabond, absorbed in the artificial status of frequent flier miles and hotel points, always skimming the surface of […]

  • 7 Of The Most Expensive Flops In Television History

    Movie bombs get all the publicity and airtime due to the gaudy amounts of money sometimes lost, but as the recent Jay Leno and Conan O’Brien fiasco proved TV is also pretty good at pissing away money. Entertainment Weekly put out a list of TV’s 50 biggest bombs in this week’s issue, but they are […]

  • Where the Apple iPad Fits into the Business World

    It’s here! After eons of speculation, Apple’s Steve Jobs finally unveiled the iPad. Apple’s new touchscreen smartphone/laptop hybrid has a 9.7-inch screen, is half an inch thick, and weighs 1.5 lbs. It comes with WiFi, Bluetooth, and Apple’s own A4 chip. Jobs demonstrated today that his new multi-touch toy is an appealing hybrid of functionality, […]

  • This Season’s 25 Richest NFL Players

    Super Bowl XLIV is right around the corner. It takes guts, speed, and coordination for a team to make it to the Super Bowl. Paying your star players a king’s ransom doesn’t hurt, either. Indeed, most top NFL players rack up a ridiculous annual income. Who are this season’s players with the mostest? We took […]

  • New Walmart Clown Commercial Goes Beyond Low Prices

    Walmart is going out on a limb with a new clown commercial (featured above) that aired during the NFL conference finals. In the recent past, Walmart’s marketing strategy was relatively simple: Stream in-store ads and de-clutter stores. But the Walmart clown ad above is actually edgy, a new move for the traditionally mellow advertiser. Did […]